Sports betting

Sportsbooks, AI and personalisation – an opportunity missed?

Sean Bowen, CEO of Push Technology, discusses how operators can use AI to deliver hyper-personalised offerings

AI is currently getting a lot of attention because we have all watched it used in movies, and the role it can play in the real-time space is exciting. Being able to bring worlds together and merge in-play, chat and social is a compelling proposition for the igaming market. However, when I talk to gaming…

AI | Machine learning | Personalisation | Push Technology | Sports betting | Sportsbook