Sky Bet secures first start-up partnerships after CoLab launch

Leeds-headquartered operator to work with start-up businesses focused on AI-powered customer service and problem gambling

Sky Betting & Gaming (SB&G) has signed up two new start-up businesses following the conclusion of the Yorkshire-based operator’s inaugural CoLab incubator programme. The operator’s new collaborative programme, launched last year in partnership with corporate innovation specialist L Marks, ended last month and will see SB&G work with two companies, e-bot7 and W2. E-bot7 is an artificial…

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