Sports betting

Playtech extends SSBT deal with Betfred

Operator also rolls out BetTracker app to boost omni-channel offering

Playtech’s BGT Sports (PBS) division has extended its deal with Betfred to deploy an additional 570 SSBTs across the firm’s retail estate. Coinciding with the start of the football season in August, all Betfred terminals will also offer PBS’ omni-channel BetTracker product, which lets punters transfer machine bets to their mobile phones. “We’ve witnessed a…

Betfred | Playtech | Sports betting | SSBTs