GVC rolls out re-branded PartyCasino product

Overhaul backed by major marketing campaign across UK terrestrial and satellite channels

GVC Holdings has relaunched its PartyCasino brand, with the operator placing an emphasis on “pure player fun”. Both the brand and product offering have been completely overhauled and a major marketing effort rolled out, including a three-month TV advertising campaign in the UK. Hundreds of additional new games have been added to the site, alongside…

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