Google Play Store sees first wave of gambling apps launched

Operators hail growth opportunities and "easier distribution to reach players"

The first wave of gambling apps have gone live in the UK, Ireland and French Google Play Stores, including products from Sky Betting & Gaming, 888, Ladbrokes and Kindred. Google officially dropped its ban on gambling apps in the store on Wednesday 2 August, and EGR understands most major operators will have their apps approved and placed in…

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