Long read

One new notification: Is AI driving the next generation of CRM?

EGR Technology discovers more about the potential upsides and pitfalls associated with machine learning-powered player communications

According to research firm Gartner, a whopping 85% of all customer service interactions could be handled with no human involvement by as early as 2020. While that may sound a tad overoptimistic for some, especially if you’ve ever found yourself going around in circles fruitlessly trying to communicate with a customer services ‘robot’, the inexorable…

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