Analysis: How effective are mobile-exclusive offers?

Fred Motley, marketing executive at Oddschecker, discusses the performance of mobile exclusive special offers at this year’s Cheltenham Festival Oddschecker monitored two primarily mobile offers during the course of the festival and identified whether or not these promotions helped the respective operators to any increase in their share. Sky Bet – Offered money back on…

Cheltenham | Mobile Exclusive Offers | Oddschecker | Sports Bettin