ThriveFantasy raises $3m in latest funding round
Fantasy and esports platform also announces lead investor Scott Secord as new board member
ThriveFantasy has raised $3m in its latest funding round, which the fantasy and esports platform officially closed on September 15. The firm also announced the addition of Scott Secord, who led the round, as its latest board member.
The funding round will be used to acquire strategic talent and help ThriveFantasy continue to forge sports and esports partnerships. Thrive recently announced a partnership with the Los Angeles Chargers that will see the platform become the official fantasy sports partner of the Chargers. It has a similar deal with the Jacksonville Jaguars.
A portion of the new capital will also be allocated toward marketing and acquisition efforts, as Thrive looks to build out its user base and activate new customers to its range of player prop and esports contests.
“We are excited to see how ThriveFantasy has become the prop game of choice for the exploding number of fantasy players”, said CEO Adam Weinstein. “Our investors truly understand this unique value proposition and enthusiastically helped us complete this round very quickly to help supercharge our ongoing growth.”
Leading the round was Cardinal Sports Capital Inc., which was formerly Shore Capital Sports & Entertainment LLC. Secord, managing partner of Shore Capital, joins ThriveFantasy’s board of directors after previously serving as president and CEO of a pair of companies – Gaming Nation Inc., and Pointstreak Sports Technologies Inc. – that specialized in providing technology services and software to the gaming space.
“The opportunities in the sports and gaming industry seem limitless, but we understand that one of the strengths of this market lies in the quality and experience of the platforms,” said Secord. “Thrive’s is one of the best we’ve seen. Our investment in Thrive shows our commitment to continually improving how these games are offered to the growing number of fantasy fans.”
Other investors in the funding round include current and former professional athletes, members of the New York Angels, Yolo Investments, Reflect Ventures, and Stage 1 Ventures.