Simplebet to expand micro-betting product suite for upcoming college football season
B2B supplier to add parlay functionality to array of micro-market offerings across Power Five conferences
Micro-betting fans can expect even more options at their disposal for the upcoming college football season, as B2B supplier Simplebet is set to roll out new in-play offerings while adding parlays to its product suite for all of its operator partners.
Simplebet, which provides micro-betting infrastructure for a number of prominent US sportsbook operators – including DraftKings, Caesars and bet365 – will be debuting its expanded product suite for the Notre Dame-Navy game in Dublin, Ireland on August 26th in what will mark the unofficial kickoff to the 2023 campaign.
Customers of any of Simplebet’s sportsbook partner network will be able to wager on micro-markets for all Power Five conference games as well as every nationally-televised contest this season.
“College football micro-betting shines by valuing devoted fans and their unique team insights,” said Simplebet CEO Chris Bevilacqua.
“As we head into our second full season providing markets, we’re confident that our in-game micro-betting product will continue to offer fans a thrilling way to engage with their favorite schools and bring them instant gratification in addition to their schools’ success.”
Included among the array of Simplebet-powered in-play markets are ‘Next Play Attempt’ and ‘Drive Exact Result,’ which allows users to wager on whether the current drive will end in a touchdown, field goal attempt, punt or turnover.
Simplebet is striving to build on a 2022 season in which it reported a 125% year-over-year (YoY) increase in betting activity.
In addition to its college football products, Simplebet also provides micro-betting for the NFL, NBA, MLB and college basketball.