Genius Sports Group lands WynnBET data deal
Sports data giant to provide for online sportsbook in New Jersey, Colorado, and Michigan in official partnership
Genius Sports Group has put pen to paper on an official data partnership with Wynn Resorts for its US-facing online sportsbook.
The data provider will supply the WynnBET brand with its live data and live trading services across in-game betting in three states.
Genius Sports’ services will go live in New Jersey, Colorado, and Michigan initially, with the group anticipating further expansion in the future.
The agreement includes Genius Sports’ official NASCAR solution, which will enable WynnBET to offer more than 15 in-race bets throughout the 2021 cup series.
WynnBET will also gain access to Genius Sports’ data portfolio, including the English Premier League and Italy’s Serie A, as well as volleyball, ice hockey and basketball.
Jack Davison, Genius Sports CCO, said: “Along with its broad market-access and nationally-recognizable brand name, Genius is an ideal partner to enhance WynnBET’s expanding online sportsbook and in-game betting offering.
“With growing numbers of states introducing online betting regulation, in-game handle is quickly rising – and WynnBET recognizes the direct engagement and revenue benefits of official data in this landscape,” he added.