Marketing

DraftKings signs Giants partnership in New York mobile betting preparation

Deal includes DraftKings-branded sports lounge at the MetLife stadium in New Jersey’s East Rutherford

DraftKings is preparing for mobile betting in New York by signing an exclusive sponsorship deal with NFL franchise the New York Giants. As part of the multi-year deal, DraftKings will become the Giants’ official betting, igaming and DFS operator, and will establish a virtual SportsLounge at the team’s MetLife stadium in East Rutherford, New Jersey,…

DraftKings | Football | Marketing | New York | New York Giants | NFL

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