Strategy

Barstool Sportsbook rapidly gaining market share as PNG stock hits record high

PNG CEO Jay Snowden says operator is “dabbling” in traditional marketing as acquisition costs in Michigan are below $120

Penn National Gaming’s (PNG) interactive business reported strong market share gains in Pennsylvania in Q4 2020, with its Barstool Sportsbook securing 13.4% of the market based on handle of $188.3m. During the company’s Q4 earnings report, management also revealed Barstool Sportsbook recorded $27.5m in handle and $3.3m in GGR during its first 9 days of…

Barstool sports | Barstool sportsbook | Michigan | Penn Interactive | Penn National Gaming | Pennsylvania | Strategy

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