SimpleBet talks sports data and its machine-learning pricing model

A look into SimpleBet’s AI-powered approach to pricing US sports’ in-play bets, as the company continues to poach industry talent from Europe and the US

Having poached a handful of well-known betting industry names in Europe, New York-headquartered B2B betting start-up SimpleBet is pledging to bring competitive in-play pricing to the US market through its machine learning-powered trading platform. Built by in-house engineers in the US and Sofia, Bulgaria, the platform aims to offer accurate and efficient in-play odds for…

Artificial intelligence | Interview | Leo Gaspar | Machine learning | SimpleBet | Sports betting