Sports betting

Making a point: How PointsBet made a name for itself in NJ

PointsBet has fired out of the starting blocks in New Jersey with near universal praise for its promotions and product. But can the Australian bookmaker turn that publicity into loyal customers?

Not many sportsbook start-ups in New Jersey can claim to have been covered in the New York Times, Bloomberg, Sports Illustrated and on Good Morning America. But that’s exactly what Australia-owned brand PointsBet has managed to achieve, just months into its existence in the US. The firm has hit the headlines for a variety of…

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