Conversion corner: Gambling in Michigan is cruising

Free-to-play games specialist Chalkline’s founder Daniel Kustelski analyzes the roaring success of online sports betting and casino in the Wolverine State

Retail sports betting may have gone live in Michigan before Covid-19, but the launch of online sports betting and igaming in January 2021 has been the real catalyst for the market. Michigan retail books took in $130.8m in bets with $18.3m in GGR prior to the state opening its digital doors on January 22, 2021…

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