Strategy

Analysis: How to solve a problem like Illinois

Illinois represents a huge potential market for sports betting operators but the language of the state’s gambling expansion bill has left firms unsure how best to tap into the Prairie State

Illinois joined more than a dozen states in legalizing sports betting in early June, but rather than celebrating the opening of a new market of some 13 million people, operators were left wondering just what they were walking into. The main bone of contention is the 18-month wait for online-only operators. Any firm wanting to…

DraftKings | FanDuel | Illinois | Sports betting | Strategy

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