EGR North America 89

NEWS ANALYSIS: Call to the Penn

After announcing four market-access deals last month, Penn National is looking forward to reaping the benefits from the new growth opportunity in sports betting. Brad Allen reports

COVER FEATURE: Go your own way

EGR NA talks to 888’s SVP, head of commercial development, Yaniv Sherman, about the operator’s desire for a media partnership in the future and its aspirations for a multi-product approach in newly regulated states

FEATURE: Better luck next year?

New York’s push to pass mobile betting this year failed to cross the line but the industry is hopeful for a positive outcome in 2020. Brad Allen finds out more

Q&A: Bettering the bettor

Betsperts co-founder Reid Rooney chats to Nicole Macedo about the strength of social media influencers in promoting its tipster sharing platform