EGR North America 88
12 July 2019
ANALYSIS: Is there a place for B2B betting exchange LineLibrary?
Chicago-based start-up LineLibrary has set its sights on providing a B2B exchange where sportsbooks can hedge risk. Brad Allen finds out more
COVER FEATURE: For the taking
As some of Europe’s leading affiliates make their move into the US market, EGR NA examines the regulatory challenges being faced and how these firms can adapt to an entirely new type of consumer
Q&A: Odds on for Aus
NASCAR’s MD of gaming Scott Warfield discusses the racing car firm’s first foray into sports betting through a data partnership with Genius Sports
OPINION: The case for US mobile betting
Bet.Works chair Dr Laila Mintas analyzes the value of mobile betting and argues in favor of widespread adoption