Strategy

Why slots innovation must cut through the noise to reach the Instagram Generation

Evoplay Entertainment CEO Alex Levchenko assesses how suppliers can meet the increasing demands of millennials

The ‘Instagram Generation’ (aka millennials) are a new breed of customer. They demand ease of use, seamless UX, and above all – an unforgettable experience. This emerging demographic is not to be ignored. They already make up more than 35% of the global workforce, and their global spending power will soon be greater than any…

Alex Levchenko | Evoplay Entertainment | Instagram | Slots | Strategy

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