Content marketing

Which content marketing trends will dominate in 2020?  

Acrolinx CMO Christopher Willis looks at the ever-evolving marketing strategies of online gambling operators

The accusation thrown at many gambling operators is that, even with significant marketing budgets, too many of them still use the generic content they’ve been rolling out for years. To compete in an overcrowded market, companies need to pay attention to those stand-out brands that produce engaging, SEO-savvy content that speaks to customers from their…

Acrolinx | Artificial intelligence | Content marketing | Data | Personalisation