Social media

Social media and igaming in 2021: remaining relevant

Erica Anderson of Paysafe’s Income Access outlines some of the key channels to aid in acquisitions

Social media has rapidly become one of the most popular tools for acquiring new customers, particularly within the innovative and forward-thinking realm of igaming. Crucial to effective acquisition efforts is the engagement of potential customers by strategically pushing content through appropriate channels, which social media marketers can achieve by examining current trends. Content for traditional…

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