TV advertising

Unibet unveils new ‘by players for players’ TV ad

Operator’s latest campaign designed to banish bettor stereotypes

Unibet has unveiled a new TV advert as part of a global campaign to challenge the stereotypes associated with bettors. The ad campaign is based on the Kindred sportsbook’s slogan, ‘by players, for players’ and is intended to give bettors the recognition they deserve for well-placed and well-researched wagers. Head of brand strategy and delivery…

Kindred Group | TV advertising | Unibet