UK operators replace ‘When The Fun Stops’ with new campaign to highlight RG tools

Betting and Gaming Council’s ‘Take Time To Think” series will showcase customers taking advantage of options including deposit limits, time-outs and self-exclusion

UK standards body the Betting and Gaming Council (BGC) has launched a new advertising campaign to encourage customers to use the range of safer gambling tools offered by its operator members. The ‘Take Time To Think’ tagline will replace ‘When The Fun Stops, Stop’ as the regulated industry’s key responsible gambling message across online and…

Betting and Gaming Council | Campaigns | Compliance | Regulation | Safer gambling | TV advertising | UK