Sponsorship

Svenska Spel inks two multi-million Swedish sponsorship deals

Operator signs deals with Swedish Olympic Committee and Ski Association worth €16.9m

Svenska Spel has agreed two seven-year sponsorship deals with the Swedish Olympic Committee and the Swedish Ski Association. Under the terms of its SEK100m (€9.4m) deal to become the new main sponsor of the Swedish Olympic Committee (SOK), Svenska Spel will make a “targeted investment” into the SOK’s Top and Talent program. It will also…

Patrik Hofbauer | Sponsorship | Svenska Spel | Sweden

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