JBO scores Dimitar Berbatov as brand ambassador

Former Premier League star links up with Asia-facing operator to lead sportsbook promotions

Asia-facing operator Just Bet Online (JBO) has secured former Manchester United and Tottenham striker Dimitar Berbatov as its first official brand ambassador. The seven-time Bulgarian footballer of the year will become the face of several promotions and activations across JBO’s sportsbook and esports operations. Berbatov’s link-up with JBO comes as the operator rebrands from its…

Asia | Brand ambassador | Bulgaria | Sponsorship