CRM

Former Playtech execs launch jackpot marketing platform

Amir Askarov and Dan Fischer set out to disrupt “lack of innovation” in marketing tools

Two former Playtech executives today launched a new marketing platform enabling operators to integrate various jackpot products to engage and retain players. The BlueRibbon platform was founded by Amir Askarov, formerly CEO of Playtech Israel, and Dan Fischer, former Playtech commercial director. “After spending more than 20 years in a variety of key positions at iGaming companies,…

BlueRibbon | CRM | Launches | People | Playtech

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