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Bwin builds up Benelux presence with Belgian football deal

GVC-owned operator secures sub-licensing bet-and-watch agreement with Eleven Sports for three seasons

Bwin has secured a three-year betting streaming rights agreement for top-flight Belgian football. The GVC brand has become the new betting partner of the Jupiler Pro League and Eleven Sports, the top tier’s broadcaster and TV rights holder. Under the remit of the deal, bwin will be afforded sub-licensing access to Eleven Sports broadcast rights,…

Belgium | Bwin | Football | GVC Holdings | Live streaming | TV advertising

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