BetVictor hires new creative agency for World Cup marketing push

Karmarama previously produced a six part sports-entertainment series for Kindred’s Unibet brand in 2016

BetVictor has appointed Karmarama, the creative agency used by Unibet, to boost its marketing efforts in the run up to the World Cup. Karmarama, which also produces marketing campaigns for the BBC and Just Eat, will produce a new brand campaign that the operator believes will differentiate it from its competitors. Head of brand at…

BetVictor | Karmarama | Kindred