Better Collective upgrades flagship bettingexpert brand

Copenhagen-based affiliate overhauls bettingexpert back-end for US expansion and improved UX

Better Collective has upgraded the back-end infrastructure of its flagship affiliate brand According to the Copenhagen-based affiliate, the new back-end will help scale the product across US states and provide the tipster community with a “more intuitive betting journey”. The software upgrade will also allow Better Collective to personalise the bettingexpert front-end for individual users…

Affiliates | Better Collective | Bettingexpert | Jesper Søgaard | Shane Anderson