Bet365 seals Spotlight video content sponsorship extension

Sports betting operator expands partnership with Spotlight’s horseracing video series portfolio

Bet365 has extended and expanded its video sponsorship agreement with Spotlight Sports Group until 2021. The sports betting operator will continue to sponsor one of Spotlight Sports Group’s video series and will be afforded exclusive sponsorship of an additional series. Cheltenham Festival series ‘Upping the Ante’, which has seen 1.7 million total views, will continue…

Bet365 | Cheltenham | Cheltenham Festival | Racing Post | Sponsorship | TV advertising