Social media

Social Media Tracker: How important is it for bingo operators to have a voice on social media?

In a series of monthly articles, Crystal Content takes a look at the importance for bingo brands to establish a tone of voice on social media

Many of the biggest operators out there right now have spent a lot of time figuring out the tone of voice that they want to use when producing marketing materials. Brands like 888ladies focus on the fact that every day is ladies day and other brands like Wink Bingo prefer a slightly cheeky approach. While…

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