How Lottoland aims to grow and retain its UK customer base

Lottoland UK marketing director on his marketing priorities for 2020

Lottery betting operator Lottoland is focusing on the acquisition and retention of UK customers in 2020, a strategy being driven by former Camelot marketer Matt Osgood who joined Lottoland in October 2019 in the newly created role of UK marketing director. In his new position, Osgood is responsible for the management of Lottoland’s marketing budget…

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