Welcome to the 2019 edition of EGR Global’s annual Power Affiliates rankings
To view the EGR Power Affiliates rankings, please click HERE (for EGR Marketing subscribers only).
The egaming affiliate space has really matured this year. Some more of the big guns have listed publicly, further mergers and acquisitions have been bankrolled and the vast majority of firms (certainly all of the ones in this list) now have the correct compliance processes in place.
The Power Affiliates list this year shines a light on the 25 most successful affiliate businesses in the global gambling industry, from those dominating the Nordics to those eyeing growth across the pond in the nascent US market, while some still consider the UK as the place to be.
We made the decision last year to stop ranking affiliates by sports, casino, poker and bingo, so every company in this list needs to have a truly diversified product portfolio – we no longer accept one-trick ponies, but we are delighted to welcome four new entrants.
There are two new faces on the judging panel this year and each judge was asked to pick their top 10 or 15 affiliate companies, marking every company out of five in five specific criteria, including business/commercial success, appetite for M&A and regulatory/compliance procedures. To be considered, each company had to receive at least one nomination and their total score from all judges were then added up.
Our eight judges, which include affiliate managers, consultants and digital marketing experts, were all handpicked to ensure we had a panel with an unparalleled level of insight into the egaming affiliate market. What we are left with is what we believe is a comprehensive rundown of the biggest online gambling affiliates operating in the sector today. Let’s see if you agree.