Data

YouGov: Brand building in a tricky month for gambling brands

New data from prestigious research firm YouGov reveals which are the most popular gambling brands in the UK market

After another tough month or so for the reputation of gambling brands, YouGov is able to assess the popularity levels of prominent gambling brands. YouGov Ratings measures the popularity and fame of anything and everything, from Conservative politicians to folk singers, chocolate bars and football clubs, based on millions of responses from the British public.…

Coral | Data | Gala Bingo | Paddy Power | Sky Bet | SportPesa | YouGov

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