YouGov: Back on track with Olympics betting

Oliver Rowe, global sector head for leisure and entertainment at YouGov, analyses how punters plan to wager on events in Tokyo

The Olympics is the biggest event in sport and therefore one of the biggest for the gambling industry. A new YouGov survey regarding gambling intentions shows that nearly one in 10 (9%) British adults plan to place a bet of some kind on the upcoming Olympic Games in Tokyo, scheduled to begin on 23 July.…

Data | Olympics | UK | YouGov