Marketing

Time for betting brands to try something new on advertising

The Beyond Collective’s David Billing says egaming operators should roll the dice and try something different besides shouty TV commercials

Luck is beginning to run out for the gambling industry. From the next football season on Sky you’re only going to be able to see one gambling ad per commercial break, and possibly not even that under provisional plans revealed today. Clearly, not many people will be shedding a tear over that news. But I might…

bet365 | Marketing | Paddy Power | Sky Bet

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