Promoted feature: Novibet - the next chapter

The ongoing pandemic has brought about radical changes overnight and has set a new milestone in the global gaming scene, among other sectors. From common goods and banking to entertainment and leisure, online services are shaping the ‘new normal’. Gambling is no exception to this trend. A previously exclusively land-based activity has transitioned into an interactive online experience, offering a wide spectrum of possibilities to users.

“The calendar year is a useful mark to quantify one’s progress. And 2020 was an unexpected year. It tested our capacity to deliver, to grow even faster, to adapt to product and processes. We passed the test and it comes as no surprise. Our team, our platform and our product were ready for the challenge. We have been punching above our weight, but we take no pride in this. We stay focused on providing the best entertainment to our users, handcrafting experiences and products,” quotes George Athanasopoulos, CEO, Novibet.

Despite the adversities of 2020, we at Novibet can say that this year was our best yet. By experiencing the year as an opportunity to grow, expand and restructure, we managed to receive multiple global distinctions that have set the tone for what is yet to come. Our technological superiority, affiliate programme excellence, exemplary customer support service and marketing best-practices, stood out in the international gaming scene in some of the most prestigious industry events.

These multiple distinctions come as no surprise. Our development is consistent and progressive. For the past 11 years, we have remained focused on interacting with demand to meet and exceed existing and upcoming trends. Listening to what the customers have to say and at the end of the day providing them with the safest, most personalised and memorable gaming experience, results in continued innovation for us.

Our significant presence in the UK and Greek markets is strengthened by our strategic expansion to new competitive ones, including our imminent launch in Italy. At the same time, constant upgrades to our services, and an innovative, easy-to-use and customisable interface, are the main factors which result in an enjoyable customer journey. But, what is it that makes Novibet stand out? We believe that our trust and faith in all of our team members, alongside the constant development of cutting-edge technology, is the key to our success.

We now employ over 360 people in Greece, Malta, Italy and the United Kingdom while new vacancies are constantly created in all countries of operation. The team, with an average age of 33 years old, is the ultimate testament to the trust that Novibet places upon the next generation.

At the same time, product owners and developers, working in synergy, are co-creating Novibet’s award-winning proprietary tech assets. The results? An impressive in-house platform and the user-friendly native applications that showcase demonstrable impact on player numbers and engagement.

What is the next chapter for Novibet?

According to George Athanasopoulos, CEO, Novibet, the calendar year is also an opportunity to focus on one’s future. So, what does 2021 hold for Novibet? “We are determined to capitalise on the inertia of our success. 2021 will be a transition year. We have big plans for the future. For our team, for our product, for our users. It is a good time for more challenges, so, here is to 2021, a year we all look forward to,” he says.

Novibet is an innovative operator – licensed and regulated by the UKGC, MGA and ADM, committed to delivering the ultimate entertainment value to an ever-expanding customer base. Since 2010, Novibet offers online sports betting and casino entertainment in many competitive markets, including Greece and the UK. The unmatched experience starts with providing the best online casino games and, to that end, Novibet has teamed up with the world’s leading online casino providers. Going from strength to strength, Novibet has its own proprietary betting platform and designed entirely in-house.