How can marketing help with the great UK growth debate?

Alexis Zamboglou, marketing consultant and former marketing director for Ladbrokes Coral, looks at the key strategic points for growing share in the UK market

It’s that time of the year when 2020 budget planning is happening in boardrooms across the gaming industry and in the UK, despite a slowdown of growth, there’s still lots to play for in a £6.4bn regulated market - especially with Euro 2020 just eight months away. The Stars Group, Flutter (soon to be as…

Alexis Zamboglou | Marketing