Strategy

Culture clash: The US is embracing sports betting in ways Europe never has

Adam Wilson, co-founder of betting app Bookee, says sports betting is being welcomed “with hugs, kisses and blank cheques”

It is rare for a week to go by without the gaming industry making the UK press for all the wrong reasons, so it seems a good time to examine how the US will adapt to legal real-money gambling seeping its way into the mainstream. Sure, there is a betting shop (or three) on most…

Bookee | Strategy | USA

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