William Hill repositions brand in new-look TV ad campaign

London-listed operator puts Anthony Joshua at the forefront of a new safer gambling-themed creative marketing series

William Hill has recruited UK boxing champ Anthony Joshua to lead a new-look TV advertising campaign that will focus on brand heritage and safer gambling. Joshua became a William Hill brand ambassador back in 2018 but this is the first time he has been used in an advertising campaign by the operator. The London-listed operator…

Boxing | Marketing | Strategy | TV advertising | William Hill