Traffic Lab promotes from within for new chief SEO officer
Claus Christensen first joined Danish affiliate in October 2019 and has held several positions within the firm’s SEO department
Traffic Lab has promoted Claus Christensen to become the affiliate’s new chief SEO officer after the exec played an “integral role” in the firm’s recent gains.
Christensen has spent the last five years with the Danish affiliate, joining in October 2019 as senior SEO manager before being promoted in October 2021 to head of SEO.
He moved to Traffic Lab after a spell at affiliate Fable Media between July 2018 and October 2019 as SEO manager.
Christensen’s stint with Fable Media was his first job in the igaming industry.
Prior to that, he spent just under three years with Danish travel company Stjernegaard Rejser on its digital marketing and web team.
Praising his work over the past five years and highlighting reasons for the promotion, Traffic Lab took to LinkedIn to announce Christensen’s new role.
The affiliate wrote: “Claus has been an integral part of Traffic Lab for over five years, beginning his journey with us as a senior SEO manager and shortly after became head of SEO.
“His technical expertise, unparalleled attention to detail and strategic mindset have been instrumental in driving the success of our SEO initiatives.
“Claus brings precision, thorough analysis and a structured approach to every challenge he tackles. His ability to see both the granular details and the big picture ensures that our SEO strategies are always on point, delivering impactful results.
“We couldn’t be prouder of Claus’s journey and are excited to see him continue to elevate Traffic Lab’s SEO efforts as our new chief SEO officer.”
Last May, Traffic Lab announced the impending departure of CEO and founder Sebastian Agerskov, with chief commercial officer Peter Gunni stepping up to take his place.
The transition came after Traffic Lab moved into a new office space in the Nordhavn region of Copenhagen at the start of 2024.
In the EGR Power Affiliate 2024 rankings, Traffic Lab were ranked 10th, moving up four places from 14th the previous year.
Arnold Ash is EGR’s Executive Recruitment Partner. They support ambitious organisations to identify and attract industry leading executive talent. Find out more here.