This week in B2B news (28 March)

EveryMatrix secures Peru accreditation

EveryMatrix has received accreditation from the Peruvian regulator to pave the way to launch in Latam.

The supplier said that following the approval it was preparing to launch with several new customers in the market in the coming months.

Bobby Longhurst, EveryMatrix CCO, said: “This is a vital step in further increasing our footprint in Latam, both as Peru and the wider region continue to regulate.

“We see huge opportunities across all our product areas including turnkey partnerships that involve multiple EveryMatrix products and services coming together to launch or relaunch operator offerings,” he added.

1/ST TECHNOLOGY to provide bet365 with US horseracing product

1/ST TECHNOLOGY has partnered with bet365 to deliver horseracing to the firm’s customers via its 1/ST BET product

The partnership will power the launch of bet365’s advance deposit wagering on racing across web and app.

Keith Johnson, 1/ST TECHNOLOGY chief revenue officer, said: “This is a tremendous opportunity to partner with one of the premier brands in sports betting and for 1/ST BET to showcase its best-in-class pari-mutuel horseracing wagering experience to bet365’s customers.”

A bet365 spokesperson added: “We’re delighted to partner with 1/ST TECHNOLOGY in a milestone announcement for bet365. The partnership marks a significant advancement in our US expansion, showcasing our commitment to innovation and customer experience.”

Sportradar pens strategic deal with Oddin

Sportradar has linked up with esports betting supplier Oddin to bring audiovisual streaming of esports matches to operators across the world.

The deal will see Sportradar distribute streaming of major Counter-Strike and DOTA 2 events under existing rights held by Oddin.

Patrick Mostboeck, Sportradar SVP of fan engagement, said: “This agreement further strengthens Sportradar’s esports offering while supporting Oddin in realising their growth plans through AV streaming for betting.”

Vlastimil Venclik, Oddin CEO, said: “This strategic alliance aims to harness the best of both worlds, merging our profound expertise and nuanced understanding of the esports betting market with Sportradar’s wide-reaching video distribution.” 

SIS launches esports with bet365

SIS has entered Kentucky with bet365 after launching its ebasketball product with the online operator giant.

Bet365 customers will now be able to access more than 150,000 events per year from SIS’ in-house H2H Global Gaming League.

Michele Fischer, SIS Content Services VP, said: “As Kentucky is a basketball state, we are confident that our ebasketball product will provide an elevated experience for the bettors on the bet365 platform.”

Richard Ames, SIS CEO, added: “To grow our esports content across the US has been an aim of ours for some time, and to be able to expand our competitive gaming product into a third US state showcases how we are well-placed to deliver engaging wagering experiences to bettors.”

Delasport powers Campeón Gaming’s Scarabet

Campeón Gaming’s Scarabet has launched using Delasport’s sportsbook solution as the supplier continues to expand its operations.

The Delasport solution will provide Campeón Gaming with real-time player engagement tools, a plug and play iFrame product and personalisation features.

Rosaire Galea Cavallaro, Delasport VP of business development, said: “Partnering with Campeón Gaming on yet another promising brand of theirs makes us proud and excited and we’ll help them stand out in their market right from the very start.”

Nikos Zygouris, Campeón Gaming head of product, added: “The personalised features and engagement tools make deals like this one a no-brainer.”

Low6 debuts suite of F2P games for Euro 2024

Low6 has revealed a selection of free-to-play games tailored for this summer’s Euro 2024 tournament.

The suite includes brackets, match day challenges, predictors, trivia games, fantasy, arcade and fan vote products for operators to tap into.

Jamie Mitchell, Low6 CEO, said: “Brands globally are looking at new and innovative ways of capturing fans’ attention at sporting events, and here at Low6 we’ve developed the perfect play for the Euros.

“We’ve finely tuned our free-to-play games to provide a winning strategy in not only attracting new users but scoring higher levels of engagement throughout the tournament,” he added.

Black Cow Technology unveils Multiplayer RGS

Black Cow Technology has revealed a new Multiplayer RGS, with the supplier calling the product a “major USP” for itself and its partners.

The server enables event-driven games where multiple players can interact in real time, including slots and crash games.

Max Francis, Black Cow Technology CEO, said: “Any kind of multiplayer game experience can be built with our Multiplayer RGS platform.

“Our philosophy is just the same as for our successful single-player gaming server: the power should be placed in the hands of the operator to create and build multiplayer games efficiently and quickly. This really is the beginning of a new era,” he added.

Realistic Games penetrates Dutch market with Circus.nl

Realistic Games has gone live in the Netherlands after securing a partnership with Circus.nl.

The operator’s customers will now be able to access an initial batch of games, including Book of Charms and Catch 22, after the supplier received approval for 33 of its titles to go live in the market.

Jaana Repo, Realistic Games senior account manager, said: “Our launch into the Dutch market is the culmination of a lot of hard work and we’re thrilled at the prospect of the positive impact it brings. The Netherlands is a key market for us and we’re confident our games will resonate well with players there.”

Denis Wittebrood, casino operations manager for Circus.nl, added: “We look forward to seeing if our Dutch players love the Realistic Games as much as we do. We believe they will, and we can’t wait to bring more Realistic Games content to the market.”