This week in B2B news (24 February)
All of the latest news from the supplier sector of the industry, including updates from OnAir Entertainment, PartnerMatrix and WorldMatch
PartnerMatrix promotes Vahe Khalatyan to CEO role
PartnerMatrix has promoted Vahe Khalatyan to become the firm’s new CEO following the departure of co-founder Levon Nikoghosya.
Khalatyan joined PartnerMatrix from parent company EveryMatrix in March 2015 as a senior PHP developer.
He was then made chief technical officer in December 2022 and will now lead the affiliate software provider in its new era.
On his new role, Khalatyan said: “I am excited to take on this role and lead PartnerMatrix into the future. I have been with the company since day one and have developed a deep understanding of its operations and the market.”
Ebbe Groes, CEO of EveryMatrix, added: “Vahe takes over the position with a wealth of knowledge about the company and the industry and has some exciting, innovative ideas he will implement in the months to come.”
WorldMatch inks deal with PSM Tech
WorldMatch has partnered with PSM Tech to allow the software firm to port and distribute PSM’s games in regulated markets worldwide.
The agreement will see WorldMatch converting some of the most well-known games from PSM’s portfolio and will go live in Italy first and then launch in additional markets in due course.
Andrea Boratto, CEO at WorldMatch, said: “Partnering with PSM Tech is exciting for us as we continue to grow our footprint as aggregators of land-based products. PSM has a major presence in the terrestrial market, and we’re delighted to be able to offer them to our players across the world.”
Lorenzo Stacchini, CEO at PSM Tech, commented: “We are delighted to have WorldMatch as our partner, and we believe this partnership will significantly enhance our reach and exposure in the market.”
BF Games enters the Greek market with Novibet deal
BF Games has entered the Greek market via a new partnership with Novibet.
The studio has rolled out its suite of slot games with the operator including titles such as Chicken Madness and Burning Slots.
Claudia Melcaru, head of business development at BF Games, remarked: “Entering Greece is a key development for us as we continue to expand our global foothold to reach more audiences.
“Launching with Novibet, a prominent operator in the country, puts us in the best possible position as we look to quickly make a mark and establish ourselves in this exciting marketplace.”
OnAir Entertainment unveils Nexus Roulette
OnAir Entertainment has added Nexus Roulette to its portfolio of live casino content.
The four-wheel roulette title can deliver 5000x payouts and features game statistics with the real-time percentages of a player’s bets.
Seval Kaya, OnAir Entertainment director of business development, said: “We are beyond delighted with our new game offering. The game itself makes us stand out, once again, over the rest of the market offer.
“Since its first sketches generated great expectations, and today with Nexus Roulette live, those expectations have even been exceeded. The efforts of all the teams behind this creation have been outstanding.”
Bragg Gaming Group inks Swiss Casinos partnership
Bragg Gaming Group has put pen to paper on a supply partnership with Swiss Casinos.
A selection of the supplier’s titles will go live to Swiss Casinos’ online customers with more content to be added in due course.
Lara Falzon, Bragg Gaming Group COO, said: “Rolling our content out with another Swiss operator is a fantastic achievement for us and Swiss Casinos provides a strong and established platform to reach even more local players with our premium and high-performing titles.”
Patrick Mastai, Swiss Casinos online casinos director, added: “Bragg’s library of slots is already performing well in our online casino, and we are very pleased with the start of our relationship.”
Hub88 integrates 7777 Gaming content
Hub88 has integrated 7777 Gaming’s content onto its aggregator platform.
The deal will see more than 100 of 7777 Gaming’s titles made available to Hub88’s global operator network.
Ollie Castleman, head of Hub88, said: “Forming a partnership with 7777 gaming was a simple decision as the company shares our values, notably our goal of delivering top-quality products that provide value and excitement.”
Elena Shaterova, 7777 Gaming CCO, commented: “We’re delighted to have partnered with a popular and like-minded company like Hub88, with its platform boasting an incredible network that we’re glad to be included in.”