This week in B2B news (13 October)

Rivalry adds custom-branded slots to Casino.exe

Rivalry has released its own custom-branded slots category on its casino platform Casino.exe.

The esports-first operator will add more than two dozen slot-style games to its current offering, which will be available in most of its international markets and in Ontario, Canada, in the next few weeks.

Steven Salz, Rivalry co-founder and CEO, said: “Rivalry’s entry into the casino segment last year has quickly grown into a meaningful source of player activity and revenue.

“Slots are far-and-away one of the most popular online casino genres and will markedly complement our existing iGaming offering in terms of both betting handle and player satisfaction,” he added.

Sportradar to power Taiwan’s sports lottery

Sportradar has been selected to power Taiwan’s sports lottery.

The deal lasts from 2024 to 2033 and will use ORAKO, Sportradar’s end-to-end sportsbook and player account management solution.

Carsten Koerl, Sportradar CEO, said: “Our experience working with government-run lotteries around the world, coupled with our innovative technology and end-to-end ORAKO solution means Sportradar is well-placed to operate as part of a successful consortium for the Taiwan Sports Lottery.”

Ted Lin, Taiwan Sports Lottery Company president, added: “Our aim is to redefine the sports betting experience and Sportradar has a full suite of technological solutions to help us achieve that.”

Betfred extends SIS greyhound racing deal

Betfred and SIS have renewed their deal which will see the operator continue to tap SIS for its greyhound racing coverage.

Betfred will continue to gain access to racing events from the UK, Ireland and Mexico with SIS’ content including live streamed pictures, data and on-screen graphics which include betting triggers.

Craig Reid, Betfred group trading director, said: “This extended agreement enables us to maintain our commitment to delivering superior content from the world’s best greyhound races to our customers.”

Richard Ames, SIS CEO, added: “I’m pleased that we have ensured the continued presence of our premium greyhound racing in the product portfolio of a key long-term partner. We remain thoroughly committed to offering the industry’s most extensive portfolio of racing content from all around the world.”

Booming Games enters Dutch market

Booming Games has touched down in the Netherlands following a deal with Holland Casino Online.

The partnership will see the supplier’s titles become available on the operator’s platform.

Frederik Niehusen, Booming Games CCO, said: “Partnering with Holland Casino Online, the foremost platform for online betting, marks a significant milestone for our company. Holland Casino Online distinguishes itself by offering the utmost safety, fairness, and trust in the online betting realm for Dutch players.”

Nicolas Fleiderman, Holland Casino Online manager, added: “We would like to warmly welcome Booming Games. Given Booming Games’ reputation, we believe Booming Games’ offering can exceed our players’ expectations. We see this partnership as very promising.”

Novomatic expands PariMAX partnership remit

Novomatic and 1/ST Technology have announced a new partnership.

The deal will see Novomatic’s portfolio of titles made available on the pair’s PariMAX subsidiary.

Rick Meitzler, Novomatic Americas CEO, commented: “We are pleased to work with PariMAX to be able to offer our library of games to new customers, through the historical horseracing platform. This fantastic partnership will enable us to open new markets as well as to grow our business in this segment.”

Paul Williams, 1/ST Technlogy CEO, commented: “We are happy to partner with Novomatic to bring some compelling new offerings to historical horseracing abroad and domestically. Together we can continue to prove that fully leveraging pari-mutuel wagering and horseracing content can succeed in growing the market for the benefit of the horse racing industry.” 

Betby celebrates five-year anniversary with charity auction

Betby marked its fifth-year anniversary with a charity auction to support people fleeing Ukraine.

Money raised will go to Common Ground, a community centre in Riga which helps people fleeing Ukraine integrate into the local society.

Leonid Pertsovskiy, BETBY CEO, said: “Celebrating our five-year anniversary by giving back to our staff along with people in the wider community in Riga is a fitting way to mark this occasion.

“We take great pride in putting people first and without the talented and dedicated staff we have, we would not have seen our business go from strength-to-strength and be in the wonderful position we are today. I am very thankful to everybody who has joined us on our amazing adventure.”