This week in B2B news (05 August)

All of the latest news from the supplier sector of the industry, including updates from AstroPay, Sportradar and Optimove

AstroPay names new CFO 

AstroPay has appointed former Skrill finance head Fayyaz Ansari as its new chief financial officer (CFO).

Having worked in finance for 20 years, Ansari links up with the payments solution firm to oversee all aspects of its global financial management and activities.

Speaking on his appointment, Ansari said: “I’m thrilled to have the opportunity to join AstroPay as the next step in my career. I am excited about working with a team that is passionate about the business, has a clear strategy and always puts customers’ needs first.”

Mikael Lijtenstein, AstroPay CEO, added: “I am delighted to welcome Fayyaz to AstroPay where he will undoubtedly make an immediate impact as we aim to become the world’s leading payments platform.”

Gaming Corps goes live on Planetwin365

Gaming Corps has gone live with SKS365 Group-owned Planetwin365 in the Italian market.

Gaming Corps portfolio, including mine games and multiplier games, the latter inspired by cryptocurrency crash games, will go live to more than 500,000 registered players.

Alex Lorimer, Gaming Corps COO, said: “We are really excited to have finally entered the Italian market and glad it can be with a partner as prestigious as SKS365 Group with their impressive market leading presence and growth potential.”

Troy Cox, SKS365 CCO, added: “We are happy to be the first operator to bring the acclaimed titles of Gaming Corps into the Italian market. This partnership is an important step for the growth of our casino, as it will allow us to offer to our customers a higher level of entertainment with more complex game types.”

Sportradar launches virtual NBA

Sportradar has released a new virtual NBA title as part of its ongoing partnership with the NBA.

The basketball solution will provide operators with 3,000 games per day with each contest offering 12 betting markets.

The title uses official NBA data to simulate the experience, which will offer 480,000 unique, ‘real game’ basketball simulations.

Frank Wenzig, Sportradar gaming MD, said: “Through the introduction of virtual NBA, featuring the names and logos of NBA teams, Sportradar is providing operators with dynamic new basketball content to drive engagement with the sport and provide fans with access to NBA betting markets, even in the off season.”

Optimove nets Lottomatica agreement

Optimove has inked a CRM supply agreement with Italian operator Lottomatica Group.

The partnership will see Lottomatica gain access to Optimove’s CRM solution to allow the firm to scale and manage players via real-time, scheduled and personalised campaigns.

Motti Colman, Optimove senior director of sales, said: “We’re thrilled to be selected by Lottomatica Group as their CRM marketing solution. When a top operator joins forces with the leading CRM Marketing hub, expect big things.”

Simone Occhiuzzi, Lottomatica digital director, added: “To ensure we’re always one step ahead of the pack, we decided to work with the best, proven CRM marketing platform. Optimove’s best-in-class solution will help us deepen the relationship with our players and ensure we’re always the responsible choice for players.”

NuxGame inks content deal with Platipus Gaming

NuxGame has put pen to paper on a content supply agreement with developer Platipus Gaming.

Under the remit of the deal, NuxGame customers will be afforded access to Platipus Gaming’s collection of mobile-ready slots and table titles.

Bar Konson, NuxGame head of sales, said: “We are delighted to be given the opportunity to offer Platipus Gaming’s renowned products to our respected partners and their players.”

Garanko Vladyslav, Platipus Gaming CMO, added: “Aligning with NuxGame is a huge win for our business, allowing our engaging products to be exposed to a wider audience than ever before on the provider’s user-friendly platform.”

Relax Gaming lands landmark bet365 partnership

Relax Gaming has secured a partnership with leading online operator bet365.

Bet365 customers will gain access to a range of Relax Gaming’s content including Temple Tumble and Snake Arena, as well as titles from Relax Gaming’s aggregated partners.

Nadiya Attard, Relax Gaming CCO, said: “Naturally, bet365 needs no introduction. As the biggest operator in our sector, taking our products live with them is a hugely important moment for us as we continue to expand at pace.

“The operator has a famously in-depth understanding of its player-base and consistently has an impact on the market through innovation and a high-quality offering. As a result, we’re delighted the brand has chosen Relax to enrichen its offering even further,” she added.

Greentube secures Ontario licence

Greentube has been awarded a supplier licence in Ontario as it targets further expansion in North America.

The licence from the Alcohol and Gaming Commission of Ontario (AGCO) will see Greentube launch in the province with its portfolio of titles including Diamond Cash: Mighty Elephant and Diamond Cash: Mighty Sevens.

Greentube is already present in three other Canadian provinces, as well as New Jersey in the US.

Michael Bauer, Greentube CFO, said: “We have already established a successful base in Canada through our presence in the regulated provinces of British Columbia, Manitoba and Quebec and we are very excited to have gained an Ontario licence.”

BETER unveils Bet on Teen Patti live

BETER has added a new live casino game to its offering in the shape of Bet on Teen Patti.

Bet on Teen Patti is a three-card poker game and uses poker hands to determine the winner.

Bet on Teen Patti is presented in BETER’s Asian studio, with 24/7 operations, English language accompaniment and additional bonus offers.

Bet on Teen Patti is the second Asian game presented by a live casino provider. Before that, BETER presented Andar Bahar.

AstroPay | bet365 | Greentube | Launches | Optimove | Relax Gaming | Sportradar