The week in B2B news (30 October 2020)
All the latest news from the supplier side of the industry, including updates from EveryMatrix, MGA Games and Push Gaming
EveryMatrix taps Algosport for BetBuilder product
EveryMatrix has tapped B2B provider Algosport to integrate its BetBuilder products into its offering.
Algosport’s proprietary technology will now be housed within the EveryMatrix infrastructure with clients able to benefit from same game multiple functionality across sports.
Ebbe Groes, EveryMatrix CEO, said: “Algosport are a great partner for EveryMatrix as they share our values of providing innovative products to clients across the globe. We look forward to working together to offer our growing list of sports betting clients unique and engaging services.”
Leigh Herdman, Algosport CEO, added: “We are really pleased to see our products now live with EveryMatrix clients. We are excited to work with the EveryMatrix team to add more sports and features over the coming months.”
Push Gaming lands Gamesys supply arrangement
Push Gaming has secured a content supply deal with UK operator Gamesys.
Push Gaming titles such as Joker troupe and Mystery Museum will go live on the Gamesys network, including across brands such as Monopoly and Virgin Casino.
Fiona Hickey, Push Gaming head of sales, said: “Partnering with companies that share our values is of the upmost importance to us, and Gamesys’ reputation for delivering high quality entertainment makes its brands the perfect home for our cutting-edge games portfolio.”
Christel Marioni, Gamesys commercial relationship manager, added: “Offering the ultimate gaming experience to our customers is what has kept us in the vanguard of the UK gambling industry, and we’re thrilled to be joining forces with Push Gaming.”
BetGames.TV inks South African agreement
BetGames.TV has expanded its African footprint after sealing a deal with South African operator Sunbet.
Under the remit of the agreement, BetGames.TV’s live dealer content and lottery offering will go live on the Sunbet platform.
Richard Hogg, BetGames.TV CCO, said: “Sunbet’s brand has a huge following in Africa and we’re looking forward to delivering our full portfolio of live dealer content to its players across its online and retail network.”
Nitesh Matai, Sunbet GM, added: “Online gaming is booming in our region and BetGames.TV will be an ideal partner to help deliver live dealer content to players, whether in the comfort of their own homes or within our land-based estate in the nearest future.”
MGA Games seals Marathonbet deal
MGA Games has secured a Span-facing supply agreement with operator Marathonbet.
The entirety of MGA’s content will go live with Marathonbet, including more than 80 slot titles as well as video bingos and casino games.
Joan Sanahuja, MGA Games CEO, said: “Marathonbet is a highly active international brand that operates in many markets, offering the best service to its clients.
“Our association will provide a varied and unique product offering, tailor-made for the Spanish domestic market,” he added.
SIS secures Betlive partnership
SIS has secured a supply agreement with Georgian operator Betlive.
SIS will provide the operator with its 24/7 live betting channel featuring horse and greyhound racing from across the world.
Paul Witten, SIS commercial director, said: “This is an important move for us as we continue to extend our international customer base, and it represents the first time that SIS has partnered with a Georgian operator.”
Giorgi Khuroshvili, Betlive head of sportsbook, added: “We are extremely excited to be working with SIS to bring first-rate horse racing, greyhound racing and virtual racing content to bettors in Georgia.”
Playtech signs Rank Group extension
Playtech has signed a five-year extension to its bingo supply agreement with the Rank Group.
The London-listed supplier will continue to support Rank’s Mecca Bingo brand, as well as two new brands – Lucky Pants and Kitty Bingo.
Angus Nisbet, Playtech director of digital bingo, said: “Rank is a much-valued Playtech partner and, following Rank’s launch of Playtech’s poker platform and content, this latest agreement represents a key milestone in our working relationship.”
James Boord, Rank CMO, added: “We are delighted to be continuing and extending our long working relationship with Playtech. We continue to build on our market leading position and sustained growth and Playtech has a track record like no other supplier.”