The week in B2B news (10 July 2020)

Planetwin365 secures live casino supply

SKS365-owned Planetwin365 has secured a live casino supply agreement with LiveG24.

Under the remit of the deal, LiveG24 will supply live versions of roulette, blackjack and baccarat.

Valentina Francione, LiveG24 commercial director, said: “We are very excited about the partnership with Planetwin365, and we look forward to contribute to their live casino expansion.”

Troy Cox, SKS365 CCO, added: “We keep going to integrate our offer to meet the needs of an increasingly demanding and various customer base. Relying on the best players in the market gives us the opportunity to guarantee one of the highest levels of digital entertainment which stands out for innovation, evolution and, above all, security.”

Salsa Technology and InfinGame seal content exchange

Salsa Technology and InfinGame have sealed a content exchange deal to provide each other with proprietary titles.

Salsa Technology’s video bingo library will be made available on the InfinGame platform, while InfinGames’ casino and slot titles will launch on Salsa Technology’s GAP.

Salsa Technology CEO Peter Nolte said: “InfinGame shares the same strong beliefs that we do when it comes to creative game design. Our platforms will be in a better position thanks to this content exchange deal.”

InfinGame CBDO Pavel Fedyushin added: “Our partnership with Salsa Technology is another significant step in creating unique gaming content for our clients. I believe this deal brings a lot of benefits to our clients worldwide.”

Pragmatic Play inks Lottoland deal

Pragmatic Play has inked an agreement with Lottoland to bring its bingo offering to the operator.

Via a single API integration, Lottoland customers will have access to five bingo variants, plus Pragmatic Play’s Bingo Blast title.

Melissa Summerfield, Pragmatic Play CCO, said: “We’re thrilled to build upon our partnership with Lottoland by adding our state-of-the-art bingo product to its extensive offering.”

Nigel Birrell, Lottoland CEO, added: “It’s fantastic to be joining forces with Pragmatic Play once again and we’re thrilled to add its exciting bingo vertical to our extensive offering.”

Lightning Box unveils latest slot

Lightning Box has unveiled its latest slot title, Spartan Fire.

The 4×5, 40 payline title allows players to win up to nine free games and boasts a 30x multiplier.

Spartan Fire will debut exclusively with Kindred for a two-week period before being released through the SG Digital platform.

Peter Causley, CEO and co-founder of Lightning Box, said: “Spartans are famed for battling to great victories and players will experience all the thrills of war in our newest hit, Spartan Fire.”

Push Gaming expands Rootz relationship

Push Gaming has expanded its partnership with Rootz to bring its slot portfolio to its latest casino venture, Caxino.

Push Gaming will integrate titles such as Razor Shark and Joker Troupe into the newly unveiled casino.

James Marshall, Push Gaming CEO, said: “We are thrilled to deepen our partnership with Rootz, a company that shares many of our core values of putting players first, and we are delighted to be supporting Caxino’s launch.”

Tony Kjaldstrom, Rootz COO, added: “We are delighted to integrate Push Gaming’s varied and dynamic portfolio with our latest cutting-edge casino, Caxino.”

Betby updates esports offering

Betby has added an esports version of popular video game Rocket League to its Betby.Games portfolio.

Rocket League is a vehicular football video game which launched in 2015 and boasts over 40 million players.

Rocket League joins Betby’s football and basketball esports offerings, with tennis and combat sports titles in development to be added in the near future.

Leonid Pertsovskiy, Betby CEO, said: “We are delighted to be adding another exciting title to our Betby.Games line of products with the addition of yet another esports event.”

RubyPlay close to stunning debut win in Slot Championship

RubyPlay finished in second place after its first-ever entry into the £100,000 Slots Championship at Lottoland.

Quest of Gods bested the likes of Gonzo’s Quest and Mustang Gold before falling at the final hurdle in the final against Holmes and the Stolen Stones in an agonising 51% to 49% loss.

Ittai Zur, RubyPlay COO, said: “As a new player in the slots market, it was a great honour taking part in the Slots Championship with Lottoland. We also knew it would give us a good idea of how our games compare in terms of popularity with some of the biggest slot developers, competition that we have a lot of respect for.”

Anthony Morris, Lottoland VP of gaming and sports, added: “We knew that Quest of Gods was popular with our players at Lottoland, but to be honest we didn’t think it would do as well as it did against some smash hit content from other major providers. We look forward to more great games from the team at RubyPlay over the coming months and years.”