The week in B2B news (08 June 2018)

NetEnt unveils Mega Million Campaign

NetEnt has announced the launch of its Mega Million Campaign, offering punters prizes up to €1,000,000 throughout the upcoming World Cup.

Its campaign will take place on the company’s Hall of Gods and Mega Fortune slots. running between 14^th June and 15^th July and is divided into two parts. The first part gives players the opportunity to win €3,800 every day a world cup game is played with a total cash-prize sum of €95,000.

The second part of the campaign offers an additional sum of money, which comprises €350,000 for Hall of Gods and €650,000 for Mega Fortune to the jackpot winner.

Speaking about the campaign, Henrik Fagerlund, Chief Product Officer of NetEnt said: “This summer’s football event is a great opportunity to push our already popular jackpot games, and that’s why we’ve splashed out on this one.”

BookiePro Launches Public Beta with Five-Bitcoin Prize Fund for World Cup

Sports betting exchange BookiePro, has announced the launch of its public beta, BookiePro.fun, ahead of the World Cup.

As part of the launch, bettors are now able to download and install the decentralised app to test the betting exchange built on the Peerplays blockchain.

To support the play-for-fun launch, users of the cryptocurrency forum, Bitcointalk, will be able to compete for a five-Bitcoin prize pool throughout the World Cup.

Toby Lynas, Head of Operations at PBSA said: “I’m very proud of the work our talented team has done to bring the BookiePro public beta to users. Adding to the excitement of the World Cup, users will be able to experience a truly decentralised betting exchange for the first time.” 

Microgaming unveils Wild Scarabs slot game

Microgaming uncovers the wonders of Ancient Egypt with its latest online slot release, Wild Scarabs.

In this 5 x 3-reel, 243-way slot, players can trigger the Wild Deal feature by landing a wild on reel three during a non-winning spin. In the free spins mode, players with three or more scarabs will unlock 10 free spins and the chance to uncover even more hidden treasure with Stashed Wilds. Any non-winning wild scarab symbols are collected during the feature, and once three or more are stashed, they will be released back onto the reels to award more prizes.

Speaking about the launch, David Reynolds, Games Publisher at Microgaming, said: “Wild Scarabs is a stunning slot with two exciting wild features. Wild Deal gives players a chance to win on a non-winning spin in the base game, while scarabs can be can be collected during free spins as Stashed Wilds™. Delivering rich colours and incredible graphics, the game is really brought to life, transporting players back in time to Ancient Egypt.”

IWG and ITV the perfect match for Love Island 2018

IWG has unveiled its latest collaboration with ITV, launching three new online instant win titles based on ITV’s popular TV show Love Island.

New for 2018 are the Love Island Bonus, Love Island Instant Cash and Love Island Cash Buster games, which see the player become matchmaker, giving them the chance to get their hands on big prizes if they match up successfully.

In Love Island Bonus, players try to find their match and make their way to the bonus rounds and wins on offer. In Instant Cash, players match up and even trigger the wheel to win a guaranteed prize. Love Island Cash Buster is the latest incarnation of Cash Buster, IWG’s lottery game. All three titles are available to play on the Progressive Play RGS across IWG’s lottery and commercial operator network.

Leon Thomas, Chief Commercial Officer at IWG, said: “With millions of viewers tuning in each night to find out the latest gossip from the island, we’re confident players will find these new games and their features blistering.”

Qtech inks Betradar integration deal

Asian gaming distributor QTech Games has just announced the signing of a new deal to integrate Betradar’s product portfolio, featuring virtual sports, eSports and a full data suite.

As part of the deal, the first suite made available to QTech Games’ operator partners across all countries will be virtual sports. However, these games will soon be followed by a full eSports suite of products and services and in turn, Betradar will also offer QTech’s games on their own platform.

QTech Games’ CEO Jonas Alm said: “It’s rewarding to team up with Betradar, whose brand shares our own values around innovation and integrity. Virtual gaming, eSports and Augmented Reality represent the next frontier for igaming – and QTech are again leading the way forward in Asia with this breakthrough deal.”

Michael Maerz, MD Asia at Betradar, added: “Betradar are thrilled to be bringing both our virtual and eSports credentials to the Asian region. The rise of these products is striking.”