Marketing

Swansea City launches responsible gambling pledge to supporters

EFL club targets minors, supporters and wider community with marketing declaration

Swansea City has launched a new responsible gambling pledge that will heavily restrict the use of gambling-related branding by the club. In the pledge, released alongside a new initiative to increase supporter engagement within the decision-making process of the club, Swansea said all gambling related sponsorships should be “conducted in a socially responsible way,”. The…

Advertising | Marketing | Responsible gambling | Sponsorship | Sports betting | Swansea City

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