Superbet head of gaming departs for gambling ad network start-up
Heather Faulkner to join Warwickshire-headquartered Onload Media in February 2020
Superbet head of gaming Heather Faulkner will leave the operator in February 2020 to join real-money online gaming ad network start-up, Onload Media.
Faulkner, who spent two years at Superbet after joining in 2018 from William Hill, will join Onload as global sales and commercial manager.
Faulkner will start her new job in February 2020 and will be based in Malaga.
She will be tasked with managing the supplier side of the business globally to help identify and onboard game, content and platform providers into the Onload Media network.
Onload Media launched in October 2019, securing NetEnt as its first major B2B partner. The business places video ads in the 15-second window during which slots games are loading.
Faulkner will report into Onload Media CEO and founder Justin Chamberlain.
According to Chamberlain, Onload Media is the first ad network specifically created to increase advertising ROI by reaching “untapped over-18, rigorously verified audiences”.